$250,000 in just 14 days.
With a simple 3-step strategy.
And when I say it’s simple, I’m not exaggerating.
It’s downright easy.
Joshua is a renowned ghostwriter.
He writes and launches clients' books on Amazon, paperback, and hardback while handling every single detail.
His clients?
They get life-changing books that bring in big-dollar for consultation & services.
We're talking $25k, $30k, $50k!
So…
And how did we get the $250,000 in just two weeks?
Simple…
We sold:
Coaching.
Hybrid coaching in fact.
The goal?
Help topic experts publish books for reputation enhancement and turning those eyeballs into paying customers.
“Wait… Hybrid coaching?”
Let me explain:
It’s the best of both worlds:
But not everything is unicorns and candies.
You see…
There’s competition on Twitter.
Ton of people claiming to monetize expertise.
But we noticed they lacked the experience to manage seasoned professionals.
I mean,
The target audience for Joshua’s coaching are…
C-Level executives, Highly-competent professional Industry veterans
Very few Twitter “gurus” can help these high-performers convey their competence.
Plus…
Joshua's coaching costs $25k—a significant amount but not an insurmountable one given the people we're trying to attract.
Step 1: The game-changer was a meticulously crafted application form, which asked all the right questions, including revealing the pricing. This form allowed prospective clients to understand what they were committing to and offered a reassuring payment plan option.
Step 2: An email marketing and tweet campaign, which spread the word about Joshua's coaching to his newsletter and Twitter followers, laying the foundation for a successful launch. His newsletter has 3000 subscribers. He has 28.5K followers on Twitter.
And finally:
Step 3: Limit the number of spots to 5. Why? To add urgency and FOMO to the launch.
Here’s how it went:
First day: 4 sales came in
Second day: another sale.
But since we limited the coaching to 5 people…
We just couldn’t break our promises.
And that's where we hit the stroke of genius:
We decided to open additional slots for future sessions.
This approach translated to five clients getting a head start and another five kicking off their journey 30 days later.
That's right:
Monthly spots for five people at $25,000—
Generating revenue upfront and keeping the momentum rolling.
Profits are secured upfront.
And the money keeps flowing.
A 3-step strategy that helped Joshua to:
• Charge premium for his coaching
• Stay ahead of the competition
• Make $250,000 in sales in 14 days.
We broke the bank and succeeded in style.
I hoped you enjoy today's email.
Is there anything in particular you'd like to learn from me? Please reply to this email and provide context. Be thorough or your reply will be ignored.
– Jose
Jose Rosado is a multi-six-figure business owner who works from a country most can’t place on a map, The Dominican Republic. Today he makes his living running his marketing firm.
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