Jose Rosado is a multi-six-figure business owner who works from a country most can’t place on a map, The Dominican Republic. Today he makes his living running his marketing firm.
Newbies hate me for this
If you're a newbie, this will go over your head:
Your FREE products are “jam-packed” with value?
This screams insecurity.
And a lack of respect for yourself.
What "jam-packing your free products" means is that you nearly gave everything you’ve got for nothing in return, leaving your premium stuff starved of value.
The smarter strategy?
• Give people less
Free stuff is an appetizer of your system, not a full-course meal.
Its purpose is to lure people in and get them started, not secure their loyalty.
The harsh truth is:
The more generous you are with your free stuff, the fewer people will take initiative.
Because it's simply too much for them to digest.
Why does this happen?
Firstly, few people value what they got for free.
Secondly, they get intimidated by the magnitude of the tasks ahead.
So contrary to what you might believe,
Giving less in your free products will:
• make people appreciate it more
• increate the completion rate
• help them take action
Take for example,
• The course I give away for free in my Twitter bio.
It’s a TINY fraction of my monetization system.
Yet,
those who've applied the strategy I show in the course...
Have successfully closed deals ranging from $1K to $5K in direct messages (on twitter and IG).
No sales calls, no emails, no hastle.
Just DMing people.
The reason this course works so well is because it’s easy to follow and it's short. And I'm also not overwhelming people with the enormity of my system.
Finally,
Some of you might hate me for saying this out loud because "provide value" or some other platitude.
But if you're butthurt...
I’m sure that you are just a newbie.
But if you're not,
– Jose
PS: I'll be relaunching my Copywriting course soon. And you'll love it. Will keep you posted.
Jose Rosado
Jose Rosado is a multi-six-figure business owner who works from a country most can’t place on a map, The Dominican Republic. Today he makes his living running his marketing firm.
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